YOUMEE NOODLES / 2024

Front view of the Merdeka campaign packaging sleeves for the Ramen and Standard Noodles boxes. The concept was that if you buy two boxes together, you could complete the parade. The yellow box starts it.

Illustration and design by thatDania, in collaboration with YouMee Noodles.


Sticker designs for the Merdeka campaign, adapted from the box's Key Visuals. You could only get these if you purchased either box.

Illustration and design by thatDania, in collaboration with YouMee Noodles.

Back view of the Merdeka campaign packaging sleeves for the Ramen and Standard Noodles boxes. The illustrations highlight the locations where the Merdeka parade has been held — Dataran Merdeka and Putrajaya.

Illustration and design by thatDania, in collaboration with YouMee Noodles.

Kid’s shirt logo created as part of the merchandise you could receive when purchasing a box from YouMee Noodles’ Merdeka campaign.

Illustration and design by thatDania, in collaboration with YouMee Noodles.


Back of the kids's shirt designs for one of the merchandise you could receive when purchasing a box from the YouMee Noodle's Merdeka campaign.

Illustration and design by thatDania, in collaboration with YouMee Noodles.

Front view of the 2nd kids’ shirt design included as part of the merchandise you could receive when purchasing a box from YouMee Noodles’ Merdeka campaign.

Illustration and design by thatDania, in collaboration with YouMee Noodles.